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About Us Industrial Brand Creative is a full service graphic design firm, branding consultancy and advertising agency based in Vancouver, BC, Canada specializing in corporate identity, branding, communication design, advertising campaigns, interactive design and website development.
Awards
Applied Arts - Best Weblog 2006
How Design - Top Ten Web Sites
Lotus Awards - Interactive: Best Interactive Miscellaneous
Portfolios.com - Bronze in Corporate Web Site category + Merit in Self-Promotional Web Site category
Creative Commons License
This work is licensed under a Creative Commons Attribution2.5 License.
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Broadcasts

Sagmeister: Design, Inspiration and Sea Elephant Blowjob

If I was asked who Stefan Sagmeister was a week ago, I could’ve given a handful of knee-jerk descriptions; he’s a designer, he’s provocative, he’s influential. I could’ve said many things to describe the icon he has become, but I would have failed to mention that he’s human.

“Everybody who is honest is interesting.”

On Friday afternoon, Mark came in with Stefan Sagmeister. Introductions were made, jokes ensued and instantly he blends into the sarcasm of the studio. He even played along with a prank and signed our poster “with a kiss”. He’s well-spoken, he’s curious, he has so many observations, and so many interesting things to say. I don’t know what to think of this man. He seems normal, he seems approachable, and he seems real. And it occurs to me that this is the same designer Mark taught us about in school years ago. He’s right in front of me. The whole time I wonder, “Did you actually etch conference details into your skin?

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Droidmaker

The drive to improve and succeed has increasingly lead to professionals in all trades to specify down to minute processes in projects. A photoshop artist will focus entirely on fashion retouching, or an interactive designer will draw boxes and arrows all day long. Along with this professional focus, influences and inspiration can also become […]

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Vidfest 2007 Coverage

As featured on Design Taxi
Macro or Micro?
The new Vancouver International Film Centre seems like the perfect venue for something called VIDFEST, a five day “festival” put on by New Media BC and meant to connect and promote the digital media sector. That said, the location is much smaller than the Granville Island facilities […]

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A Day at the London Design Festival

London was buzzing for the last two weeks of September. Everywhere you looked, on every street corner there seemed to be something about design. The city was filled with museum exhibits, public art and storefronts with interactive installations. I took in what I could in a week before heading to the south of France for […]

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Apple Locks Down

During the iDesign conference in London I heard Bill Thompson talk about design’s role in the world of technology and he mentioned the locking down of Apple’s newest portable products. I did some reading and found quite a lot under the surface. I was very close to buying an iPod Touch but now I’m reconsidering.
Apple […]

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Is it time to go Freelance?

In the UK, where I’ve been for the past couple of weeks, pay rates for design freelancers are up in many cases, particularly when it comes to digital disciplines, according to DesignWeek’s second annual survey.
Overall, pay increases have been extremely healthy over the last twelve months, with increases of 13% cited, and a further 9% […]

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SIGGRAPH 2007: Fear and Loafers in San Diego

I was somewhere over Northern California headed south when the fear started to take hold. I remember wondering about what lay ahead thinking something to the effect of ‘what am I doing here?’ As a graphic designer only peripherally interested in animation, 3D rendering, motion capture, or gaming, I was afraid that I might […]

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Stumbling Over An Old Inspiration

This blog was started years ago in part as a repository for our inspirations, yet I think we often drift away from that purpose a bit, so I want to share something that inspired me this weekend: discovering new music.
Obviously music plays a big part in most of our lives. It’s always stated as […]

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New London 2012 Logo: brilliant or bollocks?

June 4th marked the launch of the new London 2012 Olympic logo and it didn’t take long for the controversy to begin. I’d already fielded a number calls and emails before lunch from friends, designers and even the media. My inbox is filled with emails about the subject from various GDC designers across the […]

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Me go long time, only $30,000

Mark just asked me to take ten minutes and jot down my opinions about what a student (or anyone I guess) should do/include/avoid when putting together and presenting a portfolio. A couple years ago I actually did a post on the topic on this blog.

Since then I have been on the receiving end of […]

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We Did It…Again

Well, we did it, again. The Industrial Brand/Legends Memorabilia “PicniCANtics” took top honours in this year’s Canstruction Vancouver for the third, THIRD, year in a row (2005 Award, 2006 Award). For those not in the know, Canstruction is an international design/build competition that benefits local food banks, brings together teams of architects, engineers, graphic […]

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I Am Not A Graphic Designer

The longer I stay in this industry, the more I realize the difference between producing graphically appealing (pretty) solutions and creating strategic communication designs that produce results.
Though I use my training in Graphic Design daily and often find much of what I do professionally to be based on visual language and aesthetics, it is […]

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The Church of Branding

Some time last year I began considering about the similarities between branding loyalty and belonging to a church after an interesting conversation with Rick Poyner, the design critic and founder of Eye Magazine, who said
“Religion is now just another lifestyle option fighting for survival with all the other brands in the chaos of the […]

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Remembering our Graphic Design Elders

I feel a rather humbled and a little bummed out since attending Rimmerfest at SFU downtown on November 25. It was both an inspiration and an honour to be among Canada’s Graphic Design elite to celebrate and honour one of Canada’s living national treasures, the printer, publisher, and one of the few remaining typography […]

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Peace, freedom and joy

Happy holiday wishes from your friends at Industrial Brand Creative
In the spirit of the holidays and from the perspective of somewhat disturbed people, we wish you all the best and a happy, free and peaceful new year. Enjoy…

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Zeitgeist

MutliSport Centre finally under construction

multisport-centre-of-excellence.jpg

There’s something surreal about sipping on your morning coffee and reading the newspaper to see a local story on the front page with a logo you designed prominently displayed in the photo. This is how I started my day today.

About three years ago, we designed a logo and complete brand identity system for a proposed state of the art sports training, medicine and therapy complex in Burnaby called The MultiSport Centre of Excellence. After years of delays, the construction has finally begun with a ground-breaking ceremony.

Congratulations to all involved in the project!

Syd Mead and Blade Runner: The Perfect Combo

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If you’re in any field related to art or design, you very likely know who Syd Mead is—the artist primarily responsible for the look and feel of influential movies such as Aliens, Blade Runner, Tron and others. Well, as a volunteer on the SIGGRAPH board I had been sent to run a couple errands for an event we’re hosting tonight and it was a bit of a surreal jolt for me yesterday as I realized that I not only had film cans in the back of my car containing a print of Blade Runner: The Final Cut but that Syd Mead himself was sitting in the passenger seat next to me after picking him up at the airport. Wow. On the ride into town I found Mr. Mead to be warm, charming and with a terrific sense of humour. You can hear and meet the “Visual Futurist” yourself at tonight’s event in Vancouver—including watching Blade Runner in a large theatre the way it was meant to be viewed with its Art Director in the audience.

Information and tickets available online at www.siggraph.ca.

Brand Tags

brand-tags.jpg
A few days ago a brand planner in New York named Noah Brier launched a simple new site called Brand Tags that explores public perception of brands by inviting visitors to input whatever pops into their mind when shown various logomarks. The result is a series of tag clouds specifically around particular brand identities and the results are rather interesting indeed. It’s actually rather fun for those of us in the business of researching, analyzing and developing brands and brand language—and a good reminder that brands really only exist in people’s heads and are whatever they say it is.

Canadian Perspective

A good friend of mine, Brendan – originally from Vancouver but now in Cambridge via Australia and Senegal, wrote a great article on the perspective he’s gained from being a Canadian abroad. It’s a great read that I encourage all of you, but especially Canadians, to read. I wish I was that eloquent and I encourage you to share your thoughts.

Rise of the Melisma

That’s right, I’m blogging about American Idol. Deal with it. I watch it in passing (never longer then 30 seconds at a time) with the same fascination that I watch my dog lose a fight with a chain saw or my left foot hacked up for human sashimi. A lot of my pent up anger and frustration with process and seemingly endless praise for mediocre wanna-be B level cocktail lounge crooners stems from the fact that the contestants aren’t very good.

There’s a musical term called Melisma which is singing one syllable on more then one note. There’s a great article in the New York Times (2003) called The State of American Singing As Heard on ‘I-I-I-I-I-I-Idol that compares classic singers (Ray Charles) to every modern wanna be on their use of melisma’s. It’s an interesting take on the comparison between good and god-awful new and old.

Once upon a time…


Finally! Someone who illustrates and writes bedtime stories for adults. Check out - The Museum of Modern Fiction, a blog site created by Josef Lee. It’s dark humour for others, but just right for IBC. Sweet dreams!

Thanks JK Chan again for sharing.

Wolda Logo Design Contest Announces Judges

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Milan, 20.04.2008 - Wolda, the Worldwide Logo Design Annual, announces the distinguished panel of 30 independent judges that will select the winning entries for its ‘08 inaugural edition, see www.wolda.org/judges.

This unique three-tier jury comprises ten design professionals selected by Icograda, ten marketing managers representing major international clients selected by Aquent and finally ten members of the public, representing the ultimate target market of consumers, selected by Consumers International.

Built on the success of Eulda, the European Logo Design Annual (which it replaces), Wolda is the high-profile graphic design award scheme that rewards the best logos and trademarks designed throughout the world. The winners are selected by an international three-tier jury consisting of 10 top design professionals, 10 marketing managers from major international clients and finally 10 members of the public (provided respectively by the worldwide organizations Icograda, Aquent and Consumers International).

For more information: http://www.wolda.org

Making it Fresh

I blogged about controlling websites through video a while back but knew it was only a matter of time until someone used the same technology with a really hot girl (or guy). Mentos KissCam does a pretty decent job. I won’t ruin it for you but it’s worth a look even if the page takes forever to load. (warning - you will need a video camera attached to your computer for this site to work). Don’t worry, if you can’t get your lips to do the trick, you can always use your hands!

Breaking News

Did you hear about the corduroy pillows?

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You know you’re cool when you can read these “Command” posters made by Atmostheory.

Pro-Ject Audio Systems

I love vynl, bring back the LPs back to the mainstream - OK, back to reality. I found this BEAUTIFUL company producing not only great sonic performance beyond all expectations normally associated with their price but are extraordinarly sexy turntables.

Visit their site.

sound, art, blog

 

One of my dearest friends Heitor Alvelos recently launched his blog, check them out.
He says “Some would (will) call it pretentious, sorry, it’s the way it pours - on the ever-precarious tightrope between the confessional and the universal. Visit:

Site one

Site two

Welcome Baby Lila Rose

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Our Creative Director, Ben Garfinkel, is a lucky boy indeed. At approximately 11:30 pm on Sunday, April 27th, he and his wife Andrea welcomed their first child to the world: Lila Rose Bellamy Garfinkel.  There have already been hundreds of photos taken of this eight pound, bedimpled beauty, so keep an eye on Ben’s Flickr page for a set soon. Congratulations to Ben and Andrea from all their friends at Industrial.